Identity and graphics development for Drive-Thru Theater.

Drive-Thru Theater was a modern approach to the classic drive-in theater experience. The first event was part drive-in and part car-hop in L.A.’s historic Chinatown neighborhood and the second was the first ever, public event at the recently constructed SoFi Stadium in Inglewood, CA.

Apparel graphics were designed in collaboration with Hotville Chicken, Dulan’s, and Shake Shack.

Services
Visual identity, design and illustration, concepting

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Creative Direction, Identity Development: Bobby Hundreds
Creative Direction, Dulan's: Blondie Beach Records
Creative Direction, Shake Shack: David Rivera
Production: Family Style
Photography: Beth Saravo, Rodney Campos, Jar Rosenberg